Google Adwords - Server Basket

 

 Job Description 

Company: Server Basket

Role: Google Adwords

Experience: Trained Candidates

Location: Hyderabad



Google AdWords

Roles and responsibility:

  • End-to-End Campaign Management: Manage the entire lifecycle of Google Ads campaigns, from strategy to execution and performance tracking.
  • Pay-Per-Click (PPC) Campaigns: Optimize PPC campaigns to drive high-quality traffic and maximize ROI with careful budget and keyword management.
  • Bidding Strategies: Implement and adjust various bidding strategies, including Target CPA and Manual CPC, to ensure cost-effective ad spending.
  • Target CPA, Manual CPC & Maximize Conversions: Optimize campaigns with Target CPA for conversions, Manual CPC for control, and Maximize Conversions for budget-efficient results.
  • Marketing Strategies: Develop and execute comprehensive marketing strategies to enhance brand visibility, drive traffic, and achieve business objectives across multiple channels.
  • Creating, developing & implementing effective long- and short-term paid search strategies with good ROAS.
  • Overseeing existing campaigns and making recommendations on how to optimize them
  • Making creative suggestions for advert templates
  • Reporting KPIs to management regularly
  • Tracking daily, weekly & monthly KPIs to identify opportunities for improvement or more efficient spending. 

Skills & Experience Required:

  • knowledge of Microsoft Excel and data manipulation, pay-per-click SEM, SEO,
  • Google Analysis, Google AdWords, Content Optimization, Delivery Management, Website analysis, Off-page
  • Optimization, site Analysis, the ability to think strategically, and develop innovative marketing strategies
  • experience using tools such as Google AdWords, Facebook Ad Manager
  • Confidence using Google Analytics or similar tools. A Google Ads or a similar certification will be a plus.
  • Skills & Experience Required: knowledge of Microsoft Excel and data manipulation, pay-per-click SEM, SEO, Google Analysis, Google AdWords,
  • Content Optimization, Delivery Management, Website analysis, Off-page Optimization, site Analysis, the ability to think strategically, and develop innovative marketing strategies, experience using tools such as Google
  • AdWords, Facebook ad manager, confident using Google Analytics or similar tools. 
  • AdWords or a similar certification will be a plus.

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